Tracking the bizarre things people suddenly search for on Google.

All About This Blog

So, what’s the point of this blog? Why another drop in the giant blog bucket?

I was looking through some of the tools that Google has available one day last year and came across Google Trends. This then lead me to Google Hot Trends.

According to Google, here’s what these two things are:

About Google Trends

With Google Trends, you can compare the world’s interest in your favorite topics. Enter up to five topics and see how often they’ve been searched on Google over time. Google Trends also shows how frequently your topics have appeared in Google News stories, and in which geographic regions people have searched for them most.

About Hot Trends

With Hot Trends, you can see a snapshot of what’s on the public’s collective mind by viewing the fastest-rising searches for different points of time. You can see a list of today’s top 100 fastest-rising search queries in the U.S. You can also select a recent date in history to see what the top rising searches were and what the search activity looked like over the course of that day. We update Hot Trends hourly.

Sounds pretty boring, right? Actually, I found it fascinating and sought to figure out why people were searching for some of these keywords. Here are actual screen captures of some of the things I’ve already covered in this blog. You’ll see that they range from Buddy Hackett to giant sea spiders to Wisconsin DNR (seriously) to Quisp Cereal.

Quisp on Google Trends

mar-28-1301 All About This Blog

feb-19-1212 All About This Blog

I took it as my challenge to figure out why some of these terms suddenly started showing up. What Google Hot Trends tracks is sudden bursts in interest in a specific keyword. In other words, when everyone suddenly starts searching for “giant sea spiders” when they normally don’t (thankfully), Google Hot Trends takes note.

In some cases, the reason why a term shows up is simple. In other cases, it remains a mystery…at least to me. That’s where the name of this blog comes from. Everyone But You. As in, everyone but you is searching for “giant sea spiders,” why aren’t you?

In the end, what I hope this teaches all of us are the things that drive big spikes in search activity and how to capitalize on this. I’ve found already that posting about an up and coming term that suddenly spikes might position your blog quite high in search results leading to a big jump in traffic. I haven’t come close to figuring out all the rules yet, but as I do I’ll share them with you, my loyal readers.

Viewing 2 Comments

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    Itt minden rohadt jo
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    Well, I have no idea what this means, but I did try to use a translation service to figure it out. Knowing that the URL that kocsog used was a .hu, I assumed this was Hungarian. This led me to webforitas.hu to figure it out.

    Here's what they gave me:

    "Jo rotted on all of them here"

    I think something was lost in the translation, but I'd venture to say that kocsog isn't a fan. The only word that stood out to me was rotted, which is never good when you're giving a critque of something. Perhaps rotting in Hungarian is like what saying "bad" used to be in English. I think bad means bad again, but it used to mean good in some circles.

    I'll just assume that kocsog is telling me that this blog (and of all pages to pick on, the All About This Blog page) is a rotten piece of crap. Well, kocsog, that may be true. It may also be true that I don't know what your comment even means. However, I do know what kocsog means in English and it ain't pretty.

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